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Mr. Jason Karpf

Adjunct, Marketing & Healthcare Management

Email: JasonKarpf@letu.edu

Blog: http://funkyadjunct.com/

Jason Karpf teaches and develops online courses in healthcare marketing and organizational development. A marketing and public relations professional with more than fifteen years experience, Jason has worked on numerous healthcare accounts encompassing hospitals, medical groups, medical device manufacturers, and health insurance companies. He has also consulted with healthcare executives to craft their strategic planning and communication programs.

Jason and his wife, Ann, live in Thousand Oaks, CA, and have three children: Brian, 22, Amanda, 16, and Samantha, 15. Brian is a senior at Cal State Channel Islands. Amanda and Samantha attend Thousand Oaks High School.

When not working on his day-job or teaching career, Jason enjoys playing music. He is a bassist in his church's praise band and writes Christian rock songs. Jason also likes history and trivia and was a four-time champion on the TV game show “Jeopardy” in 2000.


Education

  • M.S., University of Denver
  • B.S., University of Phoenix
  • A.A., Los Angeles Pierce College

Experience

2011-Present Program Developer; Adjunct Professor
LeTourneau University
2008-Present Independent Consultant
PR/Marketing Communications Consultant
2007-2008 Assistant Vice President, Marketing Communications
Metrocities Mortgage
2004-2007 Director, Strategic Marketing
Mustang Marketing
2003-2004 Vice President
Tellem-Grody Public Relations
2001-2002 Communications Specialist
Capstone Turbine Corporation
2000-2001 PR Account Manager; Marketing Communications Consultant
Patrick Marketing Group
1996-2000 Marketing/PR Consultant
Prudential California Realty

Publications

Book:

Anatomy of a Massacre
WRS Publishing
True-crime book on one of the worst mass shootings in American history

Articles/Blogs/Guest Posts:

AdWeek
“Voice of America,” advocating a new cabinet department to consolidate the government’s communications efforts

BtoB
“Benefits First: Marketing’s Active Voice,” comparing benefits vs. features in marketing communications to active voice vs. passive voice in English composition

Bulldog Reporter’s Daily Dog
“Good PR Starts at Home,” analyzing the importance of internal communications

The Funky Adjunct
Jason Karpf’s blog for students of public relations, marketing and communications

LIBORATED.com
Numerous original articles for this financial Web site dedicated to the LIBOR index

The Lookout
“Social Media Planning for Churches,” providing guidelines for churches to start and grow their social media programs.

Military History
“I Came. I Saw. I Spun,” assessing Julius Caesar’s use of modern marketing techniques in his rise to power

Music for the Love of It
“Double Bass,” Jason Karpf’s personal story of how his teenage son’s interest in the bass reawakened his own musicianship

Next Step U
“Social Media Manager: A New Career Grounded in Education Fundamentals,” examining the career opportunities in social media management and the educational requirements for such a career

“Out of Jeopardy,” Jason Karpf’s personal story of returning to college as adult learner following his four victories on the TV game show “Jeopardy”

“Fighting the Fear Factor: How to Conquer English and Math as an Adult Learner,” advice on coping with these core subjects when returning to college

“Buck McKeon: Congressman, Adult Learner,” an interview with Buck McKeon, California congressman, who returned to college as an adult to complete his bachelor’s degree

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