LeTourneau University Home Page
Catalog 2012-2013
Table of Contents
Catalog Table of Contents
Other catalog years:
Traditional Students


MBAC 6303
Marketing Management		Class hours: 3
Lab hours: 		Semesters Available: Fall and Spring
Years Available: All
A study of advanced marketing management, especially product, price, promotion, and distribution problem solving. The legal and social environment within which marketing problems occur is also discussed.
Prerequisite: MBAC 5453..



1 program requires this course.
No courses require this as a prerequisite or corequisite.